The fact that 26 of the 120 total exhibitors expected at PTE 2025 are new entries shows the vibrancy of the promotional sector. If we then focus on these new entries and their offerings, the snapshot that emerges is one of companies open to innovation and committed to tackling the transitions that aim to make the planet less polluted and more socially responsible.

The new products that they will bring to the Ctp exhibition are symbolic in this regard: useful household and personal items, made with recycled post-consumer plastic sourced from domestic waste. Small objects that look great and add a touch of irony to our everyday activities, while helping reduce oil and energy consumption, as well as the carbon footprint. Also, with regard to Ctp’s core business – scented plastic for cars and small environments – the use of organic plastic, derived from renewable sources, is increasingly taking hold.
Another company active in the name of sustainability is Importime, specialised in wristwatch design and production, which will present WayG at PTE 2025, a customisable watch designed and built with respect for the environment. The use of a special bio-technopolymer makes the case of this timepiece compostable and biodegradable; consistent with this green approach, the strap is made of cellulose with cork lining and the watch runs on solar energy. So there is no need for batteries.

Outdoor living and physical well-being also provide the inspiration for Nilox products, the sports & outdoor technology brand of the Esprinet Group. In addition to e-bikes and electric scooters with their accessories, Nilox has recently expanded its offer with a collection of products for water fun and a range of action cams, as well as a line of smartwatches and earphones to help sports fans perform better and boost their effectiveness. The above items will definitely be showcased at PTE 2025, alongside Muitomas, another Esprinet Group brand that focuses instead on the home, beauty, travel and utility segments. The Muitomas products, characterised by a clean and colourful design, are created for our small everyday needs, and aim to make life a little easier and lighter, for example with pastel-coloured water bottles, colourful neon lamps and practical lunchboxes.

It may have an English name, but the production of Shirts & Scarves is 100% made in Italy. Another new face to PTE, it is specialised in the production of custom clothing accessories with graphics provided by the customer. This company stands out  for its unique ability to make products without any colour limitations or plant costs, in addition to its willingness to accept small orders and its speedy processing times. The technologies used are digital printing and jacquard weaving, the latter only for scarves, gloves, beanies, snoods, wristbands and socks.

Artisanal savoir-faire also makes the difference in the case of Personalizzati di Armando Fazari, which primarily handles third-party manufacturing in both the gadget and textile fields. The offer ranges from the construction and vectorisation of logos to Dtf and Dtf UV printing, up to the realisation of embroidery systems that on more than one occasion have helped this company catch the eye of important customers in the fashion world.