This is it. The 2025 edition of PTE – Promotion Trade Exhibition kicks off on 22 January. For three days it will turn pavilion 10 of Fieramilano Rho into the meeting point between supply and demand in the world of customisation. There will be many new exhibitors, approximately 25% of the total, promising to be no less incisive than the “veterans” of PTE in their proposals.

For example, the Trentino brand Creosport offers fully customised sportswear, made using sublimation technology tailored to the customer’s desired design. It does so using 31 different technical materials chosen depending on the individual sports, in addition to providing the client with a palette of around 200 different tailor-made paper patterns and a strictly Made in Italy production, also extending the customisation possibilities to accessories such as zips, buttons, labels and decorative details. An emblematic example of this approach is the fully customised sock, a new product not yet in the catalogue, which Creosport will preview to visitors at PTE 2025.

Instead, in Ubag, a Xoopar brand, buyers looking for customisable bags will be able to find a vast range of models (currently around 140), produced in the Normandy countryside within five days from the order confirmation. Each bag reflects the signature red-white-blue thread of innate French elegance, with the Bleu Blanc Sac tote bags being the most striking example. The commitment to sustainable production, exemplified by the Rpet felt bags made from recycled plastic bottles, never compromises aesthetic appeal. On the contrary, it enhances it, as seen in the Ubag designs named after Swedish cities—a perfect fusion of Scandinavian minimalist design and the charm of Douce France.

Also new to PTE, although it has been on the market for over 45 years, is La Tcd, a professional clothing specialist that will bring its 2025 catalogue of over 160 pages to the exhibition as a business card, as well as the new “5 Star” service, dedicated to retailer customers and the customisation of Tcd products through high-quality embroidery, digital heat printing and screen printing. The company has also recently established a marketing department to create turnkey e-commerce websites, ready to use with Tcd products already uploaded, as well as landing pages for specific campaigns.

On the machinery front, Aremedia makes its debut at PTE, presenting a range of solutions tailored to meet all customisation needs: from DTF printers ideal for long-lasting and precise results on fabrics and other materials, to DTF UV printers compatible with a wide range of substrates, including rigid ones; up to the new PrintJet 360, which allows 360-degree printing on cylindrical surfaces.